Welcome to The Fertility FORMULA

Holistic fertility coaching




I'm Caroline Grace Ashurst, M.Ac., L.Ac., award-winning acupuncturist + holistic fertility coach. I help women who are discouraged and frustrated with their fertility journey heal inside + out, renew their hope, and get their lives back so they can make their baby dreams come true without losing themselves in the process!

I’ve worked with countless women who have gone through what you’re going through, and you can count on me to GET what you’re going through.

…And the medicine I offer my clients is Warm, Nurturing, Judgement-Free Expert Guidance.

Women who are seeking a more personal, human, gentle touch in their fertility experience thrive in my practice!

That’s my offering to ~you~.

I know what your body (yes, yours) is capable of doing naturally (and with IVF support)... and for over 10 years, I’ve helped women all over the world change the outcome of their fertility journey and see for themselves how capable their bodies truly are.

I help women get (and stay) pregnant faster by sharing my arsenal of resources, education, and research from over 12 years of clinical experience. And I just want to say first and foremost:

I believe you ARE capable!

I look forward to seeing how I can help you, mama!


My practice is located here on the unceded traditional homelands of the Gayogo̱hó:nǫɁ (the Cayuga Nation), on Turtle Island.

The Gayogo̱hó:nǫɁ are members of the Haudenosaunee Confederacy, an alliance of six sovereign Nations with a historic and contemporary presence on this land. The Confederacy precedes the establishment of New York state, and the United States of America.

We acknowledge the painful history of Gayogo̱hó:nǫɁ dispossession, and honor the ongoing connection of Gayogo̱hó:nǫɁ people, past and present, to these lands and waters.

We are devoted to honoring, preserving, and protecting the land, history, and the spirit of the Gayogo̱hó:nǫɁ.


2022 | 2020 | 2019 PHILADELPHIA FAMILY LOVE AWARD Winner:

BEST ACUPUNCTURE IN PHILADELPHIA!

THANK YOU TO OUR LOYAL CLIENTs



A little bit more about me:

all are welcome to my practice | We are BIPOC and LGBTQIA Friendly

I live and work on unceded Lenape territory that is now called Philadelphia. I deeply connect with, steward, and honor the land I live and walk on, as well as with the plants and creatures that call this land home and all those who have tended to and stewarded this land before me. 

Welcome and blessings to you!